Legendary dancer Wayne Sleep OBE asked Liberty842 to bring him closer to his fans, young and old, through digital media and to help promote his Wayne Sleep Foundation. The Foundation provides scholarships for talented youngsters to further their training in all areas of theatre and dance.
Liberty842 created a brand new website for The Wayne Sleep Foundation. The site was launched in October 2012 and we provided Wayne with help to manage his social media accounts.
Wayne’s website includes wonderful curiosities collected over the years by Wayne – including scribbled postcards home, typewritten audition slips and a 1967 Royal Ballet tour schedule. Until now, these curiosities have never been published.
The website formed part of a wider communications strategy designed to champion the great work carried out by Wayne Sleep and The Wayne Sleep Foundation internationally.