Holby HR doing sterling work on social media

Holby City’s fictional HR department has been busy offering #TeamTips and sharing gossip with fans on Holby City’s Twitter and Facebook since mid 2016. Liberty842 creates and manages the ‘Holby HR’ content and tweets live during broadcast every Tuesday night.

This ramping up of engagement and the higher volume of tailored content shared with the show’s audience has seen a 200% rise in the use of the #HolbyCity hashtag when we compare the last quarter of 2016 with the same period the previous year.