FREMANTLE MEDIA UK
Liberty842 carried out an in depth research project for Fremantle Media UK looking at social media integration and best practice within the organisation, and making recommendations on how it could be improved.
Working with analytics specialist, Station 10, Liberty842 looked at the desire within the organisation to innovate in digital media, and to better understand audiences across their labels. We made recommendations on how best to incorporate digital analytics into their business and to share successes and learnings across Fremantle Media UK.
Our report set out a 360° approach in order to harness deeper insights across all labels and shows. This aimed to give them the power and independence to argue for better investment from broadcasters, more targeted advertising and sponsorship deals, and more focused activity around programmes.