• Award winning Twitter feed for the Alan Carr: Chatty Man TV series (@chattyman boasts a Golden Twit Award)
• Social media management for the Channel 4 series since the first episode. Series 8 starting in the spring of 2012.
• Over 200,000 followers on Twitter (more than other flagship shows such as Coronation Street)
• Independent report by measurement agency Station10 (commissioned by Liberty842 in 2010) found @chattyman to have a higher percentage share of its audience engaging on Twitter than brand defining shows ITV’s Coronation Street, I’m a Celebrity and BBC’s Strictly Come Dancing.
• Event TV – highly active engagement from fans including live chat during the show. Importantly, this encourages people to tune in as the programme airs and helps the producers ascertain reactions to guest bookings and show items
• Gives viewers a direct channel to the producers and host and maintains loyalty in terms of viewing figures
• Backstage reporting – tweets, videos and photos from the green room. Weekly reporting and analysis provides Channel 4 and Open Mike Productions with qualitative feedback and timely audience responses to the show
  

Follow @chattyman on Twitter
Channel4.com/chattyman

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